Planned Parenthood: Protect New Yorkers Freedom to F*ck

In the summer of 2018 Planned Parenthood asked me to photograph their new fundraising campaign ‘Protect New Yorkers Freedom to F*ck’.

In light of Donald Trump cutting the organisations funding in 2018, Planned Parenthood turned to award winning advertising agency Bartle Bogle Hegarty to create a provocative fundraising campaign. The result was a bold, multimedia campaign.

I was asked to photograph New Yorkers on the streets of the five boroughs, to capture the liberal spirit of the city.

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